Archer Hotel Management (AHM) achieved an important milestone of its expansion by taking over the legendary Westin Palace Madrid on March 1st, 2024. The hotel joins a family of 5 other properties and represents the first property managed by AHM in southern Europe. AHM will now lead the upcoming conversion to Luxury Collection to reposition the property at its full potential on the Madrid market as part of the extensive refurbishment programme undertaken by Archer Hotel Capital. The AHM team is delighted to rely on the experience of Mr. Pablo Flores who remains General Manager, and his talented leadership team.